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Grow Your International Attendance

Made in the USA still has meaning around the world. The US is also still the largest consumer market on the planet. We will help your expo bring in the foreign buyers and sellers and increase your global reach.

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International Sales, Staff & Exhibitor Training

Does your staff know the difference between an Embassy and a Consulate? What a visa waiver country is? The difference between meters and feet and that a booth is a stand to the rest world (except Canada)? Let us teach your team the answers to these and a multitude of other facts to help them sell more space and keep the international clients and attendees you have.

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Tradeshow & Conference Consulting

ITI has years of experience launching and managing tradeshows around the US as well as off shore. We have experienced your pain! Let us help you!

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Exhibitor Training

ITI has helped literally thousands of exhibitors be successful - whether they are new-to-market or just fine-tuning their exhibiting skills. Services include Goal Setting,determining ROI and booth salesmanship.

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Intl Attendance Promotion

For Exhibitions, Meetings and Conferences

Attracting international attendees to a U.S. exhibition, meeting, or conference is challenging! It takes more than obtaining a mailing list and sending a dozen email blasts to assorted countries or counterpart associations.

Effective visitor promotion requires relationship building and that takes time, contacts and knowledge. ITI has those relationships and knowledge.

Need assistance with bringing in more international exhibitors? Click here.

ITI Services Include:

  • Conducting market research to determine those countries with the most potential for sending international attendees
  • Developing an international attendee marketing plan - global or by region
  • Initiating or furthering relationships with counterpart Associations
  • Developing a media list in targeted countries
  • Communicating regularly with U.S. Embassies, Consulates, Trade Offices and American Chambers of Commerce (AmCham's)
  • Helping create promotional materials for counterpart international events
  • Providing content for the international sectrion of the your website
  • Training your staff to better communicate with international visitors
  • Working with foreign travel agents to promote exhibitions, meetings and conference attendance
  • Writing & editing international visitor e-newsletters about the event

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