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6233 Randi Avenue
Woodland Hills, CA 91367
Tel:  +1 818 591 2255
Fax: +1 818 591 2289
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Organizing Pavilions In & Out of the U.S.
Organizing Offshore Pavilions
Participating internationally does not need to be at a major hassle! If your industry sector has a niche and appeal, a U.S. Pavilion can be very profitable for the exhibitors. The most cost-effective way to enter a new market is through an exhibition … a truism that also applies globally!

One company in a 100sq. ft booth will not receive much attention in a major international event; however, twenty companies each using 100 sq. ft combined together (20,000 sq. ft) have a substantial impact. There are also cost savings using economies of scale for decorations, freight forwarding, translators, pre-show promotion, etc.

How does your organization select the right event(s)? ITI does the research and presents options as to what exhibition(s) fits your industry's needs, negotiates the logistics, and helps with matchmaking, pre-promotion and press coverage.

Organizing Pavilions can be a daunting task and quite time consuming, but by utilizing its expertise and contacts, ITI makes the job substantially easier!

Pavilions may be organized in a variety of ways.
1. Sponsoring organization subsidizes the trip
2. Sponsoring organization recruits exhibitors but each company pays its own way
3. Sponsoring organization pays for the space, decoration, etc. then individual companies pay a set fee to participate in the Pavilion. This way the total cost is amortized and billed individually.

Contact us to find out more.


International Pavilions in U.S. Shows
With more than 10,000 trade shows a year in the U.S., if one is in Beijing, Moscow or Argentina how does one know which exhibition is right for their clients? Having a Pavilion in a U.S. Show is more than purchasing stand space. It entails entering a new market or expanding existing market share.

ITI does the research including giving a competitive picture for the specified industry and a choice of exhibitions - with both the benefits and weaknesses of each. To successfully sell into the U.S. market, finding distributors and agents is the first order of business for "new to market" companies. Matchmaking contacts will be set-up ahead of time.

ITI can produce the entire pavilion, or sections of it -  from negotiating space, arranging logistics, decoration, designing the pre-promotion, press relations, etc. It is important to make sure the exhibitors are prepared and have realistic expectations about the market, key players and cultural specifics.

Exhibitor satisfaction is key to exhibitor retention and the reputation of the Pavilion organizers. ITI insures that international participation in U.S. exhibitions is done smoothly and successfully.



Why Export?

Why Exporting Makes Sense

· More than 70 percent of the world’s purchasing power—and 95 percent of its population is outside the U.S.  So if a U.S. business is only selling domestically, they are reaching just a small share of potential customers.  

· Free trade agreements, together with convenient international shipping and transportation, the Internet, and U.S. Government programs and partnerships have opened doors to exporting, especially for small and medium-sized U.S. businesses.            
· If a U.S. company is not exporting, it’s highly likely its competitors are or will be selling internationally.  Exporting enables companies to diversify their portfolios so they can weather changes in the marketplace, and continue to grow and become more competitive.      
· Top markets for U.S. exports in 2008 were Canada, Mexico, China, Japan, Germany, United Kingdom, the Netherlands, South Korea, Brazil, and France.   
 
Exporting Has a Positive Impact on the U.S. Economy

· In 2008, U.S. exports of goods and services grew by 12 percent to $1.84 trillion. Manufactured exports were $1.1 trillion, or 86 percent of total good exports ($1.3 trillion).
· U.S. exports support nearly 6 million American jobs. 
· According to a study published by the Institute for International Economics, U.S. companies that export grow faster and are nearly 8.5 percent less likely to go out of business than non-exporting companies.

· Small businesses create 70 percent of the new jobs in America – helping these firms grow by selling internationally is important to our economy.           

Smaller Companies Have Vast Untapped Export Potential

· In 2006, there were nearly 246,000 identified U.S. exporters.  Yet, only a very small percentage of all U.S. businesses export.

· Small and medium-sized companies account for 97 percent of U.S. exporters, but represent less than one-third of the known export value of U.S. goods’ exports.
 
· Nearly 60 percent of all exporters only sell to one foreign market, so many of these firms could boost exports by expanding the number of countries they sell to. 

· Nearly three-quarters of exporters have fewer than 20 employees.

· Many smaller businesses are so busy running their day-to-day operations that they don’t consider their export potential. Oftentimes, companies think exporting is too burdensome, or are not aware of export and financing services offered by the U.S. Government.  

U.S.  Businesses Go Global with the U.S. Commercial Service 

· The U.S. Commercial Service helps U.S. companies export and protects American business interests abroad, operating a seamless worldwide network of offices located in more than 100 U.S. cities and in American embassies and consulates in nearly 80 countries.  

· The Commercial Service’s end-to-end export solutions help smaller firms increase profits and lower risks. Companies can benefit from export counseling, customized market research, pre-screened business appointments abroad through matchmaking services, international contacts and trade leads, advocacy, and participation in trade shows and the International Buyer Program.  

· Last year, the U.S. Commercial Service helped facilitate more than 12,000 export successes worth nearly $70 billion in U.S. export sales, supporting jobs across the country.   

· For more information, contact ITI or to locate the nearest Commercial Service office at www.export.gov, or call the Trade Information Center at 1-800-USA- TRADE.




May 11-13
Mexico City, Mexico

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June 29-July 1, 2010
Marina Bay Sands, Singapore


JUST ANNOUNCED!!!
U.S. Product Showcase added for Glasstech 2010!
EXPAND into
Southeast Asia for less!
- Save Money
- Save Resources
Packages for
as low as $1000.



Stephs Travelogues



Travel Blog:
Hong Kong/Xi'an/Macau
January 2010



 


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